This Valentine’s Day, the College Art Association (CAA) and the New York Foundation for the Arts (NYFA) are showing their love for artists by partnering to offer professional development programming, “The Artist as Entrepreneur,” the day before the CAA Annual Conference. This day-long event has been customized to fit the needs of CAA artist members and designed for New York-based artists. It allows participants the opportunity to attend part of the CAA Annual Conference with a ticket to a session of their choice. Participants are also welcome to join numerous conference events that are open to the public.

NYFA’s “The Artist as Entrepreneur” is a course that teaches the fundamental principles of sustainability—and ultimately profitability—in the arts. This includes topics such as strategic planning, finance, and marketing. Additional material is drawn from NYFA’s popular textbook which accompanies this curriculum, The Profitable Artist (Allworth Press, 2011). The structure is a blend of formal lectures, breakout groups, and one-on-one meetings. Participants work through a flexible and dynamic “action plan,” which provides a blueprint for their practice or specific projects. Each receives specific feedback from experts in the field as well as their peers in the course.

Register for “The Artist as Entrepreneur.”

New York Foundation for the Arts
20 Jay Street, Seventh Floor,
Brooklyn, NY 11201

Participants: 60
Pricing: $50

Date: Tuesday, February 14, 2017
9:30 AM – 4:00 PM

First come, first served.

Register for the 2017 CAA Annual Conference in New York, February 15-18

To learn more about NYFA Learning, please see a list of programs on their website.

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