This isn’t the first animated GIF that has appeared on NYTimes.com (an example of another) but it appears to be the first to grace the homepage front and center.

In the last few years, the GIF, which is often seen as a lo-fi online illustration, has been curated into art exhibits, the subject of documentaries and gained a newfound popularity with the emergence of smartphone apps and the ease with which they can generate the twitchy critters. The fact is that with social media sites, such as Tumblr and Google Plus, accepting the format (Facebook still doesn’t allow them) what is certain is that the GIF is now not the domain of net nerds and just another illustrative device for the online world.

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Hrag Vartanian

Hrag Vartanian is editor-in-chief and co-founder of Hyperallergic. You can follow him at @hragv.

2 replies on “The NY Times Gets a Front Page GIF”

  1. I’m wondering why the New York Times photo credit refers to the animated GIF as merely an illustration. They blew a great opportunity to glorify their stature in the media (The New York Times, an institution) and swell the hearts of Internerds from all corners of the Internerdom. Shame on you New York Times, for proving you don’t get Us.
    And StubHub is trying too hard by making their mascot a poorly rendered CGI oak tree with a lazy eye.

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