1978. Weary of the SoHo art scene, artist Stefan Eins decided to open a new art space in the South Bronx. The space was named Fashion Moda (1978-1993) an abbreviation of the full name painted above its entrance: Fashion 时装 Moda МОДА.
Almost completely left out of the Jeffrey Deitch-organized Art in The Streets at LA’s Museum of Contemporary Art and minimally referenced in its exhibition catalogue and other recently published surveys of graffiti and street art, the historical importance of Fashion 时装 Moda МОДА has been lost to a generation of artists and graffiti-lovers. It’s time for that to change.