The photographer who documented real 1980s New York grit, Nan Goldin, now points her lens towards … peacocks, horses and shoes? In a new ad campaign for luxury shoe line Jimmy Choo, Goldin lends her signature to some awfully confusing images.
We really don’t like to throw judgments around, criticizing artists for selling out — no, really — but we can’t reconcile with this campaign. It literally could’ve been shot by anyone; the photos bear almost no relation to Goldin’s aesthetic. Drug addicts and drag queens may not sell shoes, but there at least could’ve been a little bit of an edge to the shoot. As of now, it looks like an ad for Britney Spears’s Fantasy.
Is Goldin branching out creatively, or did she just want the money to afford the Choo’s?
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