A logo is a sacred thing in business. Consumers use them to identify trusted companies that make dependable products.
Did Valdimir Putin get an assist from Pablo Picasso toward his goal of bringing the 2018 World Cup competition to Russia? According to a British report that has just been made public, former soccer star, UEFA president, and FIFA executive member Michel Platini received a Picasso painting as a bribe in return for supporting Russia’s bid to host the 2018 soccer World Cup.
In 1977, Brazilian soccer star Pelé posed for Andy Warhol, who snapped a photo to use in the creation of one of his iconic screenprints. But Pelé didn’t need Warhol to immortalize him; he was already arguably the greatest player in the world’s most popular sport.