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Hyperallergic

Hyperallergic

Sensitive to Art & its Discontents

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Pantone

Posted inNews

Artist-Activist Group Criticizes Pantone’s “Period Red”

by Valentina Di Liscia October 26, 2020November 5, 2020

“How can we think that Period Red can universally represent our menstrual palettes?” asks Cromoactivismo, an Argentine group that mobilizes color in the service of social change.

Posted inArt

Pantone’s Latest Shade? “Period” Red

by Sarah Rose Sharp September 30, 2020November 5, 2020

Pantone’s latest shade, “Period,” is perfect for smearing as a warning above the threshold to let visitors know — Old Testament-style — to pass this house over.

Posted inIn Brief

Pantone Devotes a Shade of Purple 2 Prince

by Jillian Steinhauer August 16, 2017August 16, 2017

Love Symbol #2 honors the late musician, who was known as the Purple One.

Posted inIn Brief

The Art World Called It: Greenery Is Pantone’s Color of the Year

by Claire Voon December 9, 2016

The perennial paint purveyor is championing “a fresh and zesty yellow-green shade that evokes the first days of spring” as the defining tone of 2017.

Posted inIn Brief

Hunt for Colors with Pantone’s New Eyedropper App

by Carey Dunne August 4, 2016August 3, 2016

Pantone has just released a new app, and using it feels a bit like an Easter Egg hunt for artists and designers.

Posted inOpinion

In Defense of the World’s Ugliest Color, “Opaque Couché”

by Carey Dunne June 16, 2016June 16, 2016

And the title of “World’s Ugliest Color” goes to: Pantone 448C!

Posted inOpinion

Things We Associate With Pantone’s Color of the Year 2013

by Kyle Chayka January 3, 2013

Pantone’s Color of the Year 2013 is… emerald! The company’s famed color consultants have come up with the single hue that will define our coming year, and it’s a deep, elegant version of green.

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