Today marks the first (and only) full week of the world’s first online-only art fair. Ending on January 30, the VIP Art Fair has already begun to make waves. How is the fair fairing? Well, visitors are having mixed results. Due to heavy traffic the fair’s website has been loading slowly, harshing the buzz on a big opening weekend. You think the oldsters on dial-up will stand for that? Art Review reports that VIP Art Fair might be stealing your email address. Critics and gallerists complains about the molasses-like speeds. I complain about the Tweet-share button. Here’s a post-weekend guide to the VIP Art Fair, including my own initial impressions.
This indie fair of seven galleries with solid programs — and some art stars among them — have created a wonderful little side fair that has a well-organized area for video works (which is both inviting and well spaced), a space for the #Rank event (which we’ve mentioned before), rooms for work by various artists to talk to one another (some better than others), but most importantly an attempt to collide gallery stables to see what they could come up with together (most notably on one wall covered salon style with pieces from the whole constellation of “Seven” artists).
Did all the artists fit perfectly together? No, but this is an art fair and not a curated exhibition. It was good to see some galleries try something that felt interesting and less commercial than the run-of-the-mill art fairs.